The landscape for water utilities is shifting fast. Aging infrastructure is contributing to the loss of billions of gallons of water and revenue. At the same time, utilities are being asked to do more with less, as they contend with rising demand, tightening regulations and increasingly severe climate events. Meanwhile, a retiring workforce and the pressure to digitize operations are prompting utilities to rethink traditional approaches. The result? An urgent and growing need for smarter solutions that improve efficiency, resilience and service delivery.  

As one of the water industry’s premier events, AWWA’s Annual Conference & Exposition (ACE), June 8–11 in Denver, CO, brings together utility leaders and innovators to explore technologies, share insights and accelerate progress—and this year will be no exception. Here’s a look at some of the water industry challenges Itron will be addressing in booth 1333: 

Modernization is a must—but so is staying within budget. 

Water utilities are facing increasing pressure to modernize, but full infrastructure overhauls are often costly and complex. At ACE25, Itron will showcase how utilities can take a smarter, more flexible approach to modernization—without needing to start from scratch. 

With Itron’s Temetra® platform, utilities can unify existing and new infrastructure into a single, cloud-based system that supports any meter, from any vendor, using any data collection method—manual reads, mobile, drive-by or Advanced Metering Infrastructure (AMI). Temetra enables utilities to upgrade at their own pace, maximize existing investments and scale operations strategically. 

Temetra lays a strong foundation for a smart water network, delivering actionable insights to improve operational efficiency, customer service and sustainability. Whether the goal is to reduce water loss, simplify and streamline meter data management or prepare for future innovations, Itron’s solutions help bring clarity and control to every part of your water distribution system. 

Infrastructure is aging and expectations are rising.  

Much of today’s water infrastructure was installed over 50 years ago. Many utilities still rely on outdated, siloed legacy systems that limit operational awareness as expectations for faster response, improved service and greater sustainability continue to climb. 

Itron’s networked solutions and intelligent analytics bring water systems into the digital age. With real-time operational insights and predictive maintenance capabilities, utilities can identify issues before they escalate, improve operational efficiencies, extend the life of critical assets, minimize unplanned water outages and prioritize investments more strategically. 

Global water demand is surging. 

Population growth, urban expansion and climate volatility are driving global water demand like never before—which is projected to grow by roughly 400 billion m3 per year. This challenge is further amplified in water-stressed regions, as shrinking supply and rising demand collide. Without the right tools, utilities risk falling behind. 

Solutions like AMI, leak detection, pressure management and data analytics can help utilities detect and remedy issues throughout the water distribution network. With more insights, Itron enables utilities to inform and engage consumers about their water use—and educate them about ways to use water wisely. 

Connect with Itron at AWWA ACE 2025 

The future of water management is full of possibility—and it’s already underway. Visit us at ACE25, booth 1333, to see how Itron is helping utilities turn today’s challenges into tomorrow’s opportunities. See you in Denver!